Why Print Still Matters

ANN MARIE CHANDY | 24 November 2025

FIVE years ago, the Kuala Lumpur Art Book Fair (KLABF) began as an artist-run experiment – a gathering of creatives who believed that print still mattered in an increasingly digital world. Today, that experiment has grown into one of the region’s most anticipated celebrations of art, design and independent publishing.

This Nov 28-30, the fair returns to the Kuala Lumpur & Selangor Chinese Assembly Hall (KLSCAH) in Kampung Attap, KL with its largest edition yet: over 125 local and international exhibitors from more than 20 countries, and a three-day programme filled with exhibitions, workshops, screenings, showcases and collaborations.

Founder and creative director of KLABF, Driv Loo, says: “Last year, alongside with our 2024 edition, we hosted the Tokyo TDC Exhibition and invited Kazunari Hattori, a personal design idol of mine. It was both a big milestone to achieve and a dream-come-true moment for us.

“We hope to continue using art books as a creative channel to spark more awareness, dialogue and appreciation for the art and design community in Malaysia.”

Rooted in Artist-Led Culture

Founded in 2021, KLABF was built on a simple but powerful ethos: to champion self-publishing and printed matter as a form of artistic expression. What began as a space for local zine makers and illustrators has transformed into an exciting convergence of designers, photographers, small presses, writers and printmakers from across the region.

This year’s fair promises a blend of perspectives – from indie publishers in Tokyo and Bangkok, to risograph collectives from Australia, to experimental print studios from Indonesia and China. Visitors can expect limited-edition publications, art books, posters, prints, handmade objects and more, all under one roof.       

Loo says: “Being a graphic designer for decades, print has always been the foundation, the root of inspiration that we feel emotionally connected to. I believe artists and other creators feel the same way. It remains relevant because people still crave the tangible. When everything is fleeting on screens, there is still value in something you can touch, feel and hold.”

KLABF founder Driv Loo: 'Ultimately, my team and I hope to build a sustainable creative ecology.'

A Growing Creative Ecosystem

KLABF 2025 is intentionally and ambitiously collaborative. The programme spans exhibitions on printed matter with RJ Paper and 00123 Books, projection mapping by Filamen, film screenings curated with Freedom Film Network, Karafuru Visuals, Rumah Kosong and Borneo Komrad and even a Polaroid photobooth by Zontiga.

One highlight is a graphic design exhibition from the 2025 Japan Graphic Designers Association Inc (JAGDA) New Designer Award recipients – Tetsuro Jozaki, Sarene Chan and Hirokazu Matsuda – showcasing award-winning works that blend traditional Japanese elements with contemporary sensibilities across posters, sculptures, packaging and branding.       

“As the fair grows, we keep asking: how can we expand the meaning of an art book fair? For us, it’s a natural progression – what begins in publications can evolve into many other mediums, and vice versa,” Loo offers. “A photo book can become a photo booth; pages can become an exhibition; ideas can lead to screenings, talks, or interactive installations. We see these expansions as ‘further reading’, a continuation of the content beyond the printed page.”

Celebrating Design Through Collectibles

For collectors, this year’s fair introduces a line of limited-edition KLABF 2025 merchandise created in collaboration with Ana Tomy, along with 22 exclusive notebook covers by Mossery inspired by works from participating exhibitors. These special releases have become highly anticipated by regular fairgoers – extending the fair’s identity beyond its three-day run.

“Ana Tomy and Mossery are respected local brands that value quality, craft and creativity. Collaborating with them is a privilege because we share the same commitment to supporting the creative industry,” Loo says. “These partnerships elevate the platform and give both us and participating artists opportunities for their work to reach wider audiences.”

A Space for Exchange, Conversation and Community

Beyond being a marketplace, KLABF has grown into an annual meeting point for creative practitioners from across Malaysia and the region. Students come to meet their design heroes; collectors hunt for small-run gems; publishers discover future collaborators; and young artists find inspiration in seeing their peers push boundaries in print.

In the spirit of its fifth-anniversary celebration, this year’s expanded programme – spanning talks, workshops, conferences, exhibitions, screenings and special showcases – aims to foster a deeply inclusive space where ideas flow freely.        

“I hope people will leave the fair feeling more inspired – whether it's discovering a new artist, connecting with someone who shares their passion, or simply feeling encouraged to create. More than anything, I hope the fair continues to be a space where everyone communicates, supports one another, and feels energised by the community around them.”      

As KLABF enters its fifth year, its momentum reflects something larger happening in Kuala Lumpur: a growing hunger for independent publishing, creative exchange and artist-led initiatives. The fair may only run for three days, but its impact – on careers, collaborations and the wider design ecosystem – continues well beyond that.     

Loo says: “My hope is for KLABF to continue growing as a platform and incubator for independent publishing, creativity and the wider art ecosystem in Malaysia. I also hope that more people will become curious about art and design and that more talents feel there is space for their voices.

"Ultimately, my team and I hope to build a sustainable creative ecology – where creators are making meaningful work, and audiences are actively supporting and valuing those publications.”

KLABF 2025 is supported by PNB Merdeka Ventures Sdn Berhad (PMVSB) Merdeka 118 Community Grants Programme Cycle 3.
KLABF at a Glance

Dates:
Nov 28–30, 2025
Venue: Kuala Lumpur & Selangor Chinese Assembly Hall (KLSCAH), Jln Maharajalela, Kampung Attap, Kuala Lumpur.
Time:
• Friday: 2pm–9pm
• Saturday & Sunday: 12pm–8pm
Admission: RM25 early bird / RM30 general admission / Free for children under 12

For a detailed schedule click here


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